PRIMEINSIGHTS Digital News & Views

Do you need ORM?

By Andrew Hazen

In the past year we have been contacted many times about our Online Reputation Management (ORM) services.  Often it is a large corporation that is seeking to have ‘negative PR’ pushed beyond page 1 and 2 of search results….

There is a good article out this morning from iMediaConnection entitled: Don’t let your social media presence crush your brand’s future

Article Highlights:

  • A solid strategy is about page dominance and ensuring there are glowing reviews and positive brand content on the web
  • To help out more real estate on a page, link to sites with good listings on page two or three of a SERP
  • A critical part of managing your brand’s reputation is monitoring for publicity online