Today Facebook has announced a new feature to their ever expanding list of developer tools: the “send button”. Simply put, the send button can be viewed as Facebook’s version of the e-mail share button you see on various websites. The main difference between the send button and the Facebook “Like” button is that the send button focuses on sharing content privately, while the “like” button provides an outlet to easily distribute content to all of your Facebook friends.
The new send button allows Facebook users to send to either individual friends, groups (which has also received a makeover today), and/or e-mail addresses. In the coming weeks, it is likely that many websites will add this along side their Facebook like button to provide their visitors the option of sharing content publically or privately via Facebook.
To install the send button, visit https://developers.facebook.com/docs/reference/plugins/send/
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