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PRIMEINSIGHTS Digital News & Views

SEO and Social Media Convergence Heats Up in 2012

By Scott Litvack, SEO Services

The convergence of SEO and Social Media is likely to heat up in 2012. It has been slightly more than a year since Google and Bing publicly started to take into account social media as a ranking signal. The ultimate goal of the search engines is to find the best answer to a user's query with the fewest clicks, in the shortest amount of time. Read More

A Message To Our Valued Clients and Friends

By Sandy Demitroff, President, Prime Visibility

I'd like to take a moment to thank you for your continued support and partnership! We are particularly thankful for the chance to build great relationships and share meaningful opportunities with our clients. Read More

10 Social Media Tools to be Grateful For

By David Neuman, Social Media Manager

If you're managing a brand's Social Media campaign, chances are you are doing more than just focusing on one individual channel. As the importance of Social Media has continued to grow over the past couple of years, so has the amount of tools and websites that exist to help brands manage and track their Social Media initiatives. Read More

Prime Visibility Launches Client Dashboard

By Pamela Nelson, Senior Director, Paid Search and Analytics

This week marks the launch of Prime Visibility's Client Dashboard, giving 24/7 access to real-time data across all services. We listened to our clients and recognized the need to have a dynamic client dashboard to track performance across multiple campaigns. Read More

SEO Requires the Right People and the Right Tools

By Scott Litvack, SEO Services

When entering the growth phase of your digital marketing strategy, you should feel confident that your SEO partner is highly experienced and equipped with the right technology for the tough job of taking your enterprise level website to the top of the search results. This combination is what will lead you to achieve a successful enterprise SEO campaign. Read More

Introducting the “+1 Button”: Google’s New Social Search Tool

By David Neuman, Social Media Manager

Google announced yesterday the release of their “+1 Button” which, according to them, is their “this is pretty cool” button. The purpose of the +1 button is to provide people with search results that would interest them the most based on the preferences of their Social Media networks.  Next to each search listing there will [...] Read More

Social Media Website Trends – 2010 Traffic Stats

By David Neuman, Social Media Manager

Social Media is one of the fastest changing industries in existence. If you go even one month without reading the latest trends, websites, etc. you will find yourself well behind in your Social Media knowledge.  In 2009, most people never even heard of FourSquare. Fast forward to 2010 and it has become one of the [...] Read More

2011 Social Media Predictions

By David Neuman, Social Media Manager

The year 2010 proved to be a big one for Social Media. As predicted, geo-location and mobile saw huge spikes in popularity increasing the demand for tools such as a FourSquare and Gowalla while causing the launch of others like Facebook Places. Read More

To Follow or Not To Follow

By David Neuman, Social Media Manager

Many “Twitter Experts” have different theories when it comes to following people on Twitter. You have users like Guy Kawasaki who go by the “let’s follow everyone who follows me” rule and then you have other users like Conan O’Brien who followed nobody until he started following a random person (and subsequently changed her life).  [...] Read More