The convergence of SEO and Social Media is likely to heat up in 2012. It has been slightly more than a year since Google and Bing publicly started to take into account social media as a ranking signal. The ultimate goal of the search engines is to find the best answer to a user's query with the fewest clicks, in the shortest amount of time. Read More
Google has introduced what may be the next evolutionary step in search with the roll out of Google's Search, plus Your World. Google's search results have been influenced by social signals for quite some time. The significant change with Google's new integration of search and social is when you are logged in to your Google account, you will see personal results from your Google+ photos and posts, Google profiles in autocomplete and in results, and Google+ pages related to a specific topic or area of interest. Read More
While Santa may leave toys under the trees of children who have behaved themselves over the course of 12 months, he rarely visits e-commerce sites and buys everything he needs for his one night adventure across the globe. Read More
We often think of SEO as a technical and business process that is meant to simply increase revenue. But as much as you benefit from SEO, so do your customers, by addressing their specific wants and needs. Read More
As we gear up for the 2011 Holiday Shopping Season, the extraordinary growth of smartphone usage will have a major impact on your e-commerce SEO strategy. Consider these stats: Read More
With winter holidays just a couple months away, now is the time to make a push in organic search engine rankings for your holiday and non-holiday related terms. After getting all on-page SEO squared away, the next step is to focus on off-page SEO and build fresh links to your website. Read More
Content sites are still facing the fallout from the Google Panda update. The update has been rolled out in stages from February through May. The update was initially meant to target so called "Content Farms" that were impacting the quality of the search results. Read More
The goal of all search engines is to provide the user with the most accurate results for queries so that the inquiry can be "solved" within a single click. Google and Bing have advanced that cause with the integration and emphasis on social media and online reputation as factors in how they judge and rank websites. Read More
When entering the growth phase of your digital marketing strategy, you should feel confident that your SEO partner is highly experienced and equipped with the right technology for the tough job of taking your enterprise level website to the top of the search results. This combination is what will lead you to achieve a successful enterprise SEO campaign. Read More
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