Facebook has added a feature to insights that will help to improve how you calculate and analyze success related to your page. For fan pages that you admin, you can now select a date range to view statistics for all metrics within those dates. This might not sound like a big deal, but it’s significant [...] Read More
A LOT has happened with Facebook in the past 15 minutes with fan pages (if you haven’t noticed, you probably have at least noticed that Facebook has been down and when it’s up it’s extremely slow). Facebook has completely revamped fan pages that serve to both make it easier for admins to manage and to [...] Read More
Black Friday and Cyber Monday are one of the most popular shopping days of the year as retailers from all over the country offer great deals and highly discounted products. In case you weren’t already aware, Black Friday is this Friday and Cyber Monday is this Monday although a lot of retailers will extend the [...] Read More
There’s no denying that Social Media has become a big component in our every day lives. Sharing content and communicating with others has become the forefront of the latest technology and web browsers now seem to be taking advantage of this. RockMelt has announced their launch of the first ever Social Media themed web browser. [...] Read More
Ad impressions represent an important part in any media buy campaign as they detail how many individuals have been exposed to an advertisement. Additionally, many publishers will base their pricing on CPM (cost per thousand impressions) because of how important of a metric impressions are to other advertisers. When it comes to Facebook advertisements, however, [...] Read More
Facebook seemed to be down for everyone today for the second time in one month. While the outage only lasted approximately 20 minutes, it raises the question of why this happened twice in such a short period of time (especially since Facebook has rarely experienced downtime like this in the past). Facebook has yet to [...] Read More
There is a pretty bad Twitter virus going around that will mess up your account and computer if you just hover over the link. Apparently the virus only effects users who are accessing Twitter via the web (http://www.twitter.com). To avoid accidentally activating the virus on your computer, you should update your Twitter account from a [...] Read More
One question that always surprises me when people ask it is “What is the monetary value of a Twitter follower or Facebook like?”. Companies have tried to put a dollar amount on this metric (I’ve heard anywhere from $0.10 all the way to $200). Asking a question like this is the equivalent of asking “what [...] Read More
The Twitter bandwagon continues adding 300,000 new users per day, making the trendy microblogging service a hot commodity in the web world. CEO Ev Williams revealed that the company now boasts an impressive 145 million registered users, up from 105 million just four months ago. Williams also revealed another interesting numbers tidbit in that sixteen [...] Read More
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